ABOUT ADDIE
Your hair and skinβs new best friend
addie began with a simple thought in Adelaide.
If we care so much about the products we put on our skin, why do we think so little about the water we wash with every single day.
Shower water should feel clean. Calm. Gentle.
Not full of chlorine and trace metals that leave your skin dry and your hair flat no matter what you use.
We built addie to change that. Starting at the source.
Why we exist
Most routines focus on more.
More serums. More steps. More products that promise a miracle.
addie is about taking away what should not be there in the first place so the products you already love can actually do their job.
Our filtered showerhead is designed to help reduce chlorine and trace metals in your shower water so your routine feels softer, smoother and easier to love.
Cleaner water that supports:
- Calmer skin
- Stronger hair
- Less dryness
- A routine that finally makes sense
No overthinking. No complexity. Just better water.
The addie way
We keep things simple. One small change. A big difference.
We stay honest. No wild claims. No empty promises. Just real improvement you can feel.
We stay considered. From materials to design, we care about what you bring into your home and onto your body.
We stay everyday friendly. Built for real bathrooms, real routines and real people.
Our story
addie was created by people who were tired of dealing with dry skin and hair that never felt quite right.
Adelaide locals who had tried every product, every mask, every step and still felt like something was missing.
The truth was simple.
The water mattered.
So we stopped searching for the next miracle product and started fixing the problem at the source.
After months of research, testing and refining, we created addie filtered showerhead. Something beautiful. Something functional. Something that quietly upgrades your routine without you having to change a single habit.
It looks good. It feels good to use. And it makes your shower feel the way it should have all along.
What we believe
Your bathroom should feel like a small reset.
Your water should feel clean and gentle.
Your routine should make you feel better, not overwhelmed.
Good design should be beautiful and easy to live with.
The best routines are the ones you can actually keep.
addie is here to make that simple moment in the shower kinder to your skin, your hair and your future self.
Starting with the water that touches you first.
